Fed-Up Brits Escape the Freeze With Sunshine Breaks
Chilly Britons are busily booking sunshine holidays to Spain, Egypt and the Canary Islands for this summer after having had enough of overcast skies and rain.
The sales and marketing director at youtravel, Paul Riches, has said that UK holidaymakers have grown tired of endless promises of a hot, dry British summer and are making sure they get their allocation of healing rays in locations noted for their scorching sunshine.
January and February 2010 were fairly normal as far as holiday bookings went, Mr Riches claimed, despite the heavy snowfalls and freezing temperatures that blanketed much of the UK. But as the cold weather continued into March, he said that sales of holidays in the sun shot up.
The idea of the “staycation” certainly seems to have been laid to rest. British holidaymakers are wary about booking domestic breaks, given the unpredictability of the climate. Instead, all the figures indicate that bookings for overseas destinations have won out.
Mr Riches said that there had been many bookings for winter holidays in Egypt and the Canary Islands, such as Tenerife and Lanzarote, while many other people were booking spring breaks in places such as Rome, Dubai and New York. Come the summer, there appears to be a great surge of interest in traditional sunshine locations such as Spain, Portugal, Malta, Morocco.
His claims appear to mirror research carried out for travel firm On the Beach, which also found that Spain was a popular choice for summer holidays this year. In particular, Brits were intent on booking holidays to the Costa Blanca, the Canaries and the Balearic Islands, such as Ibiza.
Holidays and Flights News posted by 
on 09 March 2010
